Create Your Own Job!

Finding Work in Today’s Economy is Almost Impossible,
Creating Your Own Job is the Solution!

The Truth about the Job Market
It’s no secret that the job market is more volatile and unpredictable
than ever these days. Depending on where you live, the
unemployment rates can fluctuate from a reasonable 7% to as high as
25% and who knows exactly how high they could go in the near
Finding a job is almost impossible. Companies everywhere are
cutting costs and downsizing like there’s no tomorrow. For many
companies there really is no tomorrow; even the “Fail-proof”
companies are seeing bankruptcies and buyouts more often than ever
in the past 100 years! If you don’t already have a steady, stable job
with a well-established company then you definitely picked the wrong
decade to be unemployed in. Even if you have a stable job there’s
really no telling if it will be there next month, or even next week.
So what’s the solution? What can do you? You can’t just
magically change the economy and make the job market better; you
probably won’t get a lot done by writing a letter to your senator either.
Believe it or not there is a solution and it requires a lot of work and
dedication but it’s a lot better than being unemployed.
Create your own job! I know, that sounds a little funny when you
just look at it like that but it’s the truth. There are no jobs out there
and the few that are open are only going to highly qualified people with years of experience so unless you fit that category you have to
create your own job. Specifically I’m talking about freelancing.
People have been doing freelancing for thousands of years; even
in ancient Rome the army hired mercenaries to go into battle when
there weren’t enough soldiers. Mercenaries were freelance warriors;
they weren’t employed full-time by a particular nation’s army—they
just worked for whoever was willing to pay the most.
Hopefully you don’t have to do any paid fighting any time soon
but the spirit of the mercenary and the idea of contract work carries on
thousands of years later in the form of freelancing. By becoming your
own boss and establishing contract relationships you open up a world
of money-making possibilities while completely abandoning all of the
negative aspects that come with a typical, “9 to 5” job.
In this book we’re going to explore the many options you have
should you choose to become a freelancer. We’re going to talk about
freelance work in a way that allows you to learn the essential
techniques regardless of what field you choose to freelance in, be it
business, graphic design or even housekeeping!
So what’s so great about freelance work exactly? Well, let me start out
by giving you an example of the type of person freelancing is NOT good
for. If the following paragraph describes your life then you can stop
reading this and just go back to what you were doing.
Do you enjoy getting up early, every single morning and wading
through miles of traffic to get to work? Do you find it exciting seeing
the exact same people every single day, five to six days a week with
absolutely no variety or change? Are you your boss’ best friend? Do you
look forward to answering to your boss and having to meet his or her
deadlines constantly? Do you enjoy never seeing your family members
during the day or always having to miss out on events like school
recitals and soccer games? Is it fun to make poverty-level wages and
live paycheck to paycheck so that you pretty much have no variety in
your life because any big expense could make your bills come crashing
down on you?
If you answered yes to all of those questions then, as I said, stop
reading and go back to your “wonderful” life—freelance work probably
isn’t for you. If you did freelance work you’d be your own boss; you’d
be taking your career into your own hands and having complete control
over your life. You can just throw this book away or delete it from your
hard drive.
Now, if you didn’t’ answer yes to all of those questions you might
be the type of person who could have a lucrative career freelancing.
Get comfortable, grab a pen and a pad of paper so you can take some
notes and get ready to explore one of the most rewarding and lucrative
ways of making a living in the 21st century.
Does freelancing mean you will get rich overnight? No, it takes
work and dedication. There are a number of obstacles that you will
have to overcome but the rewards will be substantial if you are willing
to put in the time and effort. The possibilities are endless. There are
opportunities for any person to break into the lucrative career of
freelancing. All you need is diligence, patience, and tenacity to pursue
it and make it happen. This book will show you how.
On the other hand, if you are the person that was described at
the beginning of the chapter, get that beverage and curl up with the
latest novel by your favorite author. It might be enjoyable reading and
that is fine. Just remember, unless you are doing that for a living, you
won’t be making a dime.
Be Your Own Boss
Freelancing allows you to be your own boss. This means you
make your own hours. Making your own hours does not mean loafing
around all day. It means having the self-discipline to set aside a certain
amount of hours that you work each day. But, as the boss, you get to
decide what those hours are. That way you can pick up the kids from
school, have lunch with the spouse, go to the gym during the day when
it’s not so crowded, and never have to make that horrible rush-hour
Wear what you want. Does your current job have a dress code?
How does sitting in your pajamas all day sound; what about just
spending the day wearing your favorite pair of worn out jeans and that
T-shirt from that unforgettable 1980’s rock concert. If you are an
independent agent, like a freelancer, then you decide the dress code.
Set Your Own Price
Being a freelancer means that you get to set your own prices for
what your time is worth. You get to determine your own prices based
on your costs and your time. You don’t have to pay yourself a minimum
amount or charge a certain amount; you have total control over what
kind of money you can make. Instead of waiting years to get a raise
you can adjust your own prices. As you become more proficient and
widen your client base you can double and triple your earnings as you
see fit.
Live Wherever You Want
Have you ever considered living somewhere else but your job
and family obligations keep you stuck in the same place. Freelancing
gives you the freedom to take your family, if that applies to you or just
yourself and live wherever you want. As long as you have a phone, a
computer and a way to receive mail, you can live at the South Pole or
Hawaii and still have a lucrative freelancing career. Your home is your
office. You can be sitting in a coffee shop and enjoying a scone with a
mocha latte at the same time you are making millions of dollars.

Realistic Expectations
A lot of people live by two very popular, old
saying: “Nothing in life is free,” and “If it sounds
too good to be true then it probably is.” In the
case of freelancing, the price is minimal. As you
will see in future chapters you will need some
general items such as a computer, a printer and
maybe a fax and scanner. After you have the
materials needed to be a freelancer your greatest
cost will be your time and effort. How much are you
worth? The best part is that you get to decide what your
time and effort are worth.
As far as the rule “if it sounds too good to be
true it probably is,” here is something to consider. You
should not quit your day job immediately and hope to
make $10,000 next month. Instead, start slow and
work your way to making the money
you want. If you are making the
equivalent of your full time job and you have too much freelance work
to do, then decide to freelance full time and quit your day job. If you
work hard this process can happen rather quickly, so don’t be
discouraged. The jobs are real. The money is real. The only investment
is the amount of time you are willing to invest.
The market for freelancers is growing in leaps and bounds. The
future markets are projected to continue to grow at the same rapid
rate. This means more fantastic freelance opportunities and greater
potential income. Companies love working with freelancers because
they’re a lot more convenient and often a lot less expensive than
hiring traditional employees. When a company hires a freelancer the
freelancer worries about the materials and methods in completing the
project. The company (or individual) only has to be concerned with
communicating their needs to the contractor (another word for
freelancer) and approving the final results. Freelancers don’t have to
be hired out from temp agencies, given benefits for meeting work hour
requirements or any other formalities that employees require. Because
of this and thanks to the trend of downsizing and cutting employees,
freelancing is becoming more active and profitable than ever!
Let’s do a brief overview of the pros and cons to give you a clear
image of what you can expect when getting into freelancing.
The Pros
· Be your own boss, set your own hours
· Never get fired—you only have to look for new clients
· Work when you want and how you want, no limits
· Work thousands of miles away, no distance barriers.
· Spend more time with your family and friends
· Potentially make a lot more money than a “9 to 5” job.
· Economy affects job availability differently; usually a poor
economy increases freelance work rather than decrease it.
The Cons
· No work is guaranteed—you’re always looking for clients.
· Profits will be slow until you build up your business.
· In the U.S. you will have to pay more taxes.
· You must be skilled or a professional; there’s no freelance
hamburger flipping.
While there are definitely some caveats to be had about freelancing
you can see that there are more pros than cons and honestly the pros
outweigh the cons, for most people anyway. The versatility of freelance
jobs makes them a powerful choice for anyone who’s had trouble
holding down a steady job with their local economy.
Who Freelance Works For
If you’re the type of person who likes to have a different thing to
do every day and loves variety then freelancing will probably work well
for you. Anyone who is sociable and can easily communicate with other
people will excel at freelance work. Sometimes the hardest part is
convincing a client to bid on you for a job or just speaking with them
about the semantics of a particular job. People who are skilled but
can’t seem to find work that’s stable are prime candidates for freelance
work; it allows them to stay on top of their field without having to look
for committed, full-time work.
Who Freelance Doesn’t Work For
As I’ve stated previously, freelancing is not for everyone. If
you’re the type of person who loves to do the exact same thing every
day then freelancing is probably not for you. Freelancing means you’re
dealing with many different clients who all have very different goals; if
you’re the type of person who keeps to a tight schedule and plans out
the entire day the night before then freelance work may be too
unpredictable for you. You might consider picking one day of the week
to work on small freelance projects so you can supplement your
existing income without throwing your schedule off balance. This
problem can be drastically reduced if you develop a faithful client base
that has consistent needs.
How Do I Get Started?
A lot of people are apprehensive about starting a freelance career.
There are a thousand questions to ask because it’s so incredibly
different from having a traditional job. The first thing to do is to
establish the difference between working freelance and owning your
own business.
When you do freelance work you essentially are your own
business. You have to pay taxes differently and you have to take care
of the portion that would normally be covered by the company. That
being said, there’s a clear difference between being a freelancer and a
business owner. Owning your own business means that you have an
establishment or work from your home and you do business with
clients, so far it’s the same as freelancing. The difference is that
businesses usually require a business license and special tax status.
Aside from that, as a business you’ll generally be the type of person
who hires employees to get work done. The key difference is that if
you own a business you usually sell a product or offer a standardized
service and there are rarely contracts involved beyond the standard
warrantees and terms of service etc. As a freelancer you are merely
completing a service for a client and do contracts on a per-client basis;
every situation is different.
It’s a fine line but the point I’m trying to make is that freelance
work is less complicated, less expensive and usually less work than
owning your own business. As long as you set up an easy way to do
your taxes (usually quarterly) you pretty much just have to get clients,
do work and receive payment. Every country, state and territory is
different but in general you don’t require a special license to become a
Who Makes The Money?
You might be wondering just who exactly makes all the money when it
comes to freelancing. The best part of freelancing is that there is a
niche for almost every skill. As long as you are proficient in a particular
skill you have just as good a chance as anyone else of making a lot of
money with freelance work. If you are good the demands upon your
skills will be greater than the supply you can produce. Don’t worry if
you’re not 100% sure about what your path is going to be. Throughout
the course of this book we’re going to assess what your strengths are
and talk about how you can use them to their fullest for the best profit
Why is freelancing so lucrative? Well as I said before, companies
are outsourcing more and more work every year. It is much more cost
effective for a company to outsource work to a free agent than to pay
and maintain one full time employee. A company can find the right
professional for a particular project rather than relying on a few
employees who may not have the expertise needed to complete the
The people who make the most money doing freelance work are
the type of people who know how to market themselves. They
develop relationships with a large client base and know how to expand
their business and maintain a certain level of quality. Many freelancers
become extremely wealthy; in the end it all boils down to your client
connections and your reputation. Who are these freelancers? How do
they become rich? How do they find their clients?
You’re probably excited to get going and start learning all of
these fantastic techniques right now; not to worry, we’ll be discussing
all of these things and more in the coming chapters. The immediate
answer is technology. The days of typewriters are gone. The days of
waiting for a response from a client by postal service are gone. We live
in a world of modern technology. Documents can be written, saved,
and transmitted over thousands of miles in just a few short seconds.
Words can reach thousands of people instantly. There is email now. In
fact, you can chat online with clients on a real time basis. Information
is easy to find, store, and send. That is why you can live anywhere you
like as a freelancer. You are not confined to any one geographical
address as long as some type of internet access is available.
Another advantage of modern technology is the ability for
freelancers and their clients to find one another. There are many
websites where a client can post a job and a freelancer can instantly
respond to it. Again, geographical distance is not an issue. A client can
be in Japan and the freelancer can be in sunny Florida and they can
have a successful partnership agreement. Technology is the absolute
answer to world-wide connections and limitless opportunity. Our ability
to communicate with almost no restrictions allows a freelancer to
connect with clients and complete projects from literally anywhere on
the planet. Since your work is not necessarily localized, as it is with
many businesses, you have limitless opportunities for wealth.
What’s My Niche?
In case you’re not familiar with the term, a niche is a specific or
distinct segment of a market. This could be a particular category of
work or a target audience. Work-At-Home Moms, for instance, is a
particular niche. There are people all over the world who market
products towards mothers who make a living from home. Alternatively
there are millions of moms who work for themselves.
Another word you could use is penchant. People often say “I
have a penchant for …” when they’re talking about a particular
strength or affinity to something. So your penchant is the strength
that you have to market and your niche is the actual market you’re
going after. When it comes to freelance there really are no limits. You
can do work for any niche imaginable. In the world of computers and
technology the most common niches to work for are digitally based
industries where the distance between client and freelancer has no
bearing and work can be submitted on the internet instead of inperson.
Here’s a brief list of the most popular niches.
This could include just about anything. Writing is one of the most
popular niche markets for freelancers because companies
everywhere need copy to be written but more often than
not they don’t really need so much that they can
justify hiring a professional copywriter. The great
thing about this market is that it’s probably the most
versatile one there is; as long as you are a competent
writer you can write about any subject imaginable.
Voice- Over Work
This is another excellent niche. Like writing, this
really requires no extra skills or knowledge
beyond being able to read well. Even if
you don’t think you have a very good
voice, you can become a successful voiceover
artist. It’s how you say the words that
ultimately matters.
Video and Screen Capture Video
A lot of large companies do training courses on an annual or semiannual
basis. Especially if they’re a computer-based company
they will need screen capture video to train their
employees on how to use essential
software. Since these types of
projects come up so rarely it’s
almost never necessary to hire an
employee to make the videos so this is a
popular niche to get freelance work in.
Research is a lucrative freelancing option to get into although it’s
arguably hard to find reputable companies to work for. Research is
exactly what it sounds like; you get small projects where you
simply have to research a topic and provide information on it.
It’s rarely needed as much as other niches like writing but
it’s something to consider.
Graphic Design and Art
Despite the very specific, very talent-based nature of this niche it’s one
of the absolute most popular niches in regards to freelance work.
Companies very rarely hire full-time or part-time graphic designers
unless the company is involved with printing services etc. Almost all
companies employ freelance graphic designers whenever they need to
design new graphics or update old graphics; this can be anything from
billboards to website images. If you have a talent for designing and
creating images with the computer (and even better if you have an art
degree) you can make a substantial profit from freelancing in the graphic
design field.

Software Development and Programming
This is another very skill-based niche but it’s also very lucrative.
Again, most companies that need this type of work don’t need it
on a day-to-day basis so it’s almost always hired out to
freelancers. That means you’ll have a much easier time finding a job than some other niches with more competition. The other benefit of freelance
programming is that often times your clients will know absolutely
nothing about programming so if you’re skilled but can’t quite cut it in
the professional realm of programming you might still have a chance
to build up your experience with freelance jobs.
Finance & Bookkeeping
You might be noticing a trend with the jobs I’m listing. The types of
things freelancers do are generally things that
simply aren’t required year-round.
Financing and accounting are things that people tend to do periodically
so they often hire a freelancer since it’s way more cost effective than
hiring an employee. The higher your education is the better but if you
have experience with accounting you can still do well in this field
without specific training.
That’s just a tiny list of some of the most popular types of jobs,
and even at that it’s hardly complete. The possibilities are really
limitless; I could probably fill the rest of this entire book just with job
descriptions. Instead I’ll give you a short list of some of the other
types of jobs you might look into, aside from the 8 I mentioned earlier
these are the most popular and highest paying freelance jobs:
· Animators (for film)
· Cartographers
· Computer programmers
· Consultants (political, architectural, sales, marketing,
· Culinary jobs (chefs, wine connoisseurs, etc.)
· Data encoders/Data processors
· Editors/Copyeditors
· Engineers
· Events planners (corporate planning, party planning, etc.)
· Financial planners
· Florists
· Inspectors
· Interior designers
· Landscape artists
· Massage therapists
· Photographers
· Private investigators
· Seamstresses
· Telemarketers
· Translators and interpreters
· Tutors
· Upholsterers
· Web designers
And there are many, many more where that came from. So, as
you can see, as long as you’re very good at something, there is a
niche and a client base waiting for you to take their money!
Have a Plan!
Anyone who ever had a prosperous and profitable career as a
freelancer didn’t just jump into it with their eyes closed. You definitely
don’t want to just quite your day job and try to freelance or drop
everything you’re doing for it. You need to have a long-term plan that
you can slowly execute and eventually reap the profits from.
You’ve already got a head start because you’re reading this
book. The next step is to do some extra research outside of this text in
order to assess where your opportunities lie and how deep you can get
into freelancing at this point.
For instance, if you already have a job but simply aren’t making
enough money, you can try freelancing on your spare time to try and
supplement your income. If you find that your freelance jobs are
slowly increasing and beginning to pay more than your day job you
can consider quitting and asking for a part-time schedule and focusing
on your freelance work. Any transition you make should be slow; until
you get established as a freelancer with a decent client base it’s just as
volatile as the employment job market; the only difference is that
finding new clients is a lot easier than finding new employers.
The first bit of research you should do is with online freelancing
services. Luckily for you there are tons. Once you’ve used one or two
of these services a while you can eventually start running the whole
show yourself but these networks are a great place to get into
freelancing because they do a lot of the work for you. After you’ve
become an established freelancer with a client base you can move past
these websites and make slightly higher profits. These are my top
picks for freelancing websites:
· Freelancejobsearch
Of these websites I’m going to specifically talk about ODesk, Craigslist,
Elance, vWorker (formerly rent-a-coder) and Guru. These are my 5
favorite websites to use and they all have unique advantages that
make each of them worth trying out.
How these sites works varies pretty widely. Some sites, like
Craigslist, are more so bulletin boards than networks. Other sites
charge you a monthly or yearly fee but most of them will offer a free
service in addition to their paid service (or they’ll take a percentage of
your profits). Look around and see if your skills match with any of the
jobs posted. Even if you don’t see many jobs requiring your skills,
don’t give up. It could mean that your niche is in an untapped area. If
so, Congratulations! This means that you will have a lot less
Look for a variety of jobs that match your skills. When you find
some, look at how much those jobs pay—the amounts will vary. As
clients become more familiar with your work and you build trust and a
reputation, you can begin to demand more money.
Many sites require you to bid on projects. The stipulation is that
you have to pay some sort of commission to the company who owns
the site. Take some time and look at these sites. You may also use a
search engine such as Google and use the key word “freelance” or you
may add some specific skills to narrow your search such as “freelance

One Very Important Word: NO!
Go ahead and practice saying it. Say it to yourself in the mirror.
Get used to being able to say it without hesitation or over analysis.
Just because a client offers you a job does not mean you have to take
it. Is the job something you can do? Does the job fit into your overall
plan of acquiring a long term client? Think of the job as a step in the
road to the million dollars you seek. Also consider what would happen
if you did not take the job. It is not always prudent to take on a job
just because it meets the short term goal of a paycheck. If it does not
pay well or the client is not likely to be a repeat customer, then politely
decline. Again, you have to manage your time and resources wisely.
You need to pick your clients and jobs wisely as well.

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